About

True Profit Dispatch is built for operators who want control, standards, and predictable weeks — not chaos.

About True Profit Dispatch

We provide dedicated regional reefer dispatch for 1–5 truck fleets. We enforce minimum RPM, manage appointments & detention, vet brokers before booking, and review weekly performance with you. No contracts. Start with a 14-day trial.

We do the work first. You decide after 14 days.

Why we exist

Most dispatch services optimize for volume — not profitability. That works for big dispatch floors, but it creates chaos for small reefer fleets: random lanes, weak rates, missed detention, and constant fire drills.

True Profit Dispatch is built on one idea: profit comes from standards and repeatability.

Discipline over drama

We enforce RPM floors and cut bad lanes instead of “staying busy.”

Control over volume

Appointments, detention, and broker risk are managed proactively.

Visibility over guessing

Weekly reviews replace uncertainty with decisions and metrics.

The problem we solve

What “reactive dispatch” looks like

  • Rates feel random and unpredictable
  • Appointments cause stress and reschedules
  • Detention gets ignored or never submitted
  • Weeks feel reactive instead of controlled
  • Too many brokers, too many surprises

What changes with standards

  • RPM stabilizes (floor enforced)
  • Appointments become predictable
  • Detention gets captured and submitted
  • Lane decisions become repeatable
  • Weekly reviews replace guesswork

Nothing “magical” changes — discipline does.

What makes us different

Most services sell dispatch. We deliver an operating system for regional reefer performance.

Broker vetting before booking
We reduce payment risk and facility nonsense before it hits your week.
Appointments & detention as leverage
We manage timestamps and documentation to prevent profit leaks.
Weekly performance reviews
We review RPM, deadhead, turns, brokers, and detention — then adjust.
Regional specialization
We don’t dispatch nationally. We focus on repeat reefer corridors.

If you want dispatch that feels calm, structured, and profitable — start with the trial.

Apply for the 14-Day Trial

Our standards (we’re not for everyone)

Most fleets will not qualify. That’s intentional.

We’re a fit if you:

  • Run 1–5 reefer trucks
  • Will enforce a minimum RPM floor
  • Respect appointments and compliance
  • Want weekly visibility and accountability

Not a fit if you:

  • Need “any load at any rate”
  • Ignore detention/accessorials
  • Miss appointments frequently
  • Want volume without standards

Where we operate

We do not dispatch nationally. We specialize where repeat reefer freight exists.

Southeast

FL – GA – AL – TN – NC

Midwest

IL – IN – OH – WI

Texas Triangle

DFW – HOU – SAT

Don’t keep guessing week to week.

We limit onboarding per region to maintain responsiveness and appointment control.

Start with the 14-day trial — if you’re a fit, we’ll build a calm, repeatable system around your trucks.

Apply for the 14-Day Trial